15 Best Lingerie Brands That Marry Style and Comfort in 2021 — Shop Now


Shopping for lingerie can really try your emotional patience. But thankfully, within the last few years, many new and more size-inclusive brands have emerged, and several established companies in the intimates world are following suit by extending their size offerings. Our diverse bodies should be adorned with the finest details and fabrics — even if it’s under our clothes. With the right brand behind you, picking out the perfect bra set or teddy can be a creative, empowering experience. 

There are everyday underwear brands like Parade, Cuup, and ThirdLove that focus on wearability, simplicity, and comfort for everyone. And then for special occasions, brands like Fleur du Mal, Cosabella, and Savage x Fenty have all kinds of sultry picks that intentionally leave little to the imagination.

No matter your size or your budget, we found the 15 best lingerie brands that embody the very best of our shapes, skin tones, and comfort levels — all without compromising on being sexy.

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.



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