Tumblr bloggers can soon charge for access to their posts


is giving its bloggers a way to make money directly from their posts. They’ll be able to switch on paid subscriptions and paywall as much of their work as they want.

For now, only a few invited US creators have access to the Post+ feature during the limited beta. All bloggers have to do to restrict a post’s visibility to subscribers is to check a box. Post+ memberships cost $4, $6 or $10 per month.

Tumblr plans to roll out Post+ broadly in the fall. It will keep five percent of subscription payments,  notes, with the rest going to bloggers. Creators will receive less if a reader signs up on iOS or Android, due to the 30 percent cut those platforms take from in-app payments.

Post+ appears to be Tumblr’s answer to newsletter subscriptions from , and . There’s at least a chance that the move will entice new users to hop into Tumblr. Lapsed users who built a massive audience for their blogs back in the day might be tempted to return as well.

Tumblr has endured some turbulence in recent years. Many users revolted after the platform nudity and sexual content in late 2018. It made the decision soon after the iOS app vanished from the App Store following the .

Monthly page views dipped by almost a third in the months after the porn ban, according to . The number of daily posts has also dropped over the years from around 67.7 million in 2012 to 11.3 million today. Verizon (Engadget’s parent company) in 2019. The subscription model could help Automattic generate more revenue from the service.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.



Source link

More from author

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Related posts

Advertismentspot_img

Latest posts

South Africa’s president calls for lifting of Omicron travel bans

South Africa's president has condemned travel bans enacted against his country and its neighbours over the new coronavirus variant Omicron.Cyril Ramaphosa said he...

Charlotte Tilbury Nude/Brown Super Nudes Duo Liner Review & Swatches

Nude/Brown Charlotte Tilbury Nude/Brown Super Nudes Duo Liner ($30.00 for 0.04 oz.) is a dual-ended eyeliner with a light peachy-beige on one end...

New Games with Gold for December 2021

It’s time to announce the December Games with Gold lineup! On Xbox One and Xbox Series X|S, join your friends and plot ingenious...

Want to stay up to date with the latest news?

We would love to hear from you! Please fill in your details and we will stay in touch. It's that simple!