7 New Hair Care Products to Try in July 2021 — Reviews, Shop


Although July essentially marks the midpoint of summer, there are still plenty of warm weather hair care, skin care, and makeup products to dive into before things cool down. While some items stretch beyond the season, it’s still a great time of year to have some fun with your hair. The newness we’re seeing this month includes fun new dye kits, bleaching products, and all of the repair treatments your strands desire once you’re done experimenting. 

While wearing sunscreen 365 days of the year is hopefully a no-brainer by now, you’ll find options from Kérastase to protect your scalp and prevent your fresh new hair color from scorching and fading. There’s also a new duo from Eva NYC to specifically help brunettes live their most glossy, brass-free lives.  

If you’re planning your next vacation, you may also appreciate some of the new shampoo formulas that offer more mess-free formats — like the water-activated option from Drybar. Or, if your hair and scalp already feel the effects of drying chlorine and ocean water, Odele’s new shampoo for eczema-prone skin may be a soothing solution. 

Check back throughout the month for details on other new product launches, including some scalp-care products and a fun accessories collaboration from a familiar drugstore brand. For now, keep scrolling to see the rest of the best new hair-care products to snap up in July.

All products featured on Allure are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.



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